Early access — AI subscription recovery for Stripe

Dunning tools retry.
Resub recovers.

When subscribers reply to failed-payment emails — confused, broke, or ready to cancel — Resub's AI has the conversation that saves them. Email at scale. Voice when it counts.

Stripe-native · ~10-minute setup · You approve every offer the AI can make

Resub AI → Emma R.via FreshVitamins
Recovered
Hey Emma, your payment for FreshVitamins didn’t go through — usually just an expired card. Want a quick link to update it?
Wait, what is this charge? I don’t remember signing up
No worries! Your Daily Essentials pack from January — $47/mo. Card just expired. Want a link to update it?
Oh right, I do use those. Send the link!
Subscriber saved — card updated, full price retained+$564/yr
“It’s too expensive right now”saved with a 30-day pause
“What even is this charge?”explained — card updated
“I want to cancel”downgraded, revenue retained
“Money’s tight this month”paused, came back
“I asked for a refund last time”escalated to a human
“Can you make it cheaper?”moved to Essentials plan
The silent leak

The leak isn't the card.
It's the silence.

Retries and dunning emails go out on schedule. But when the subscriber writes back — confused, broke, or ready to cancel — nobody answers. That reply is where the revenue is.

up to
0%
of SaaS churn is involuntary — failed cards, not decisions
 
0%
of failed payments never come back from card retries alone
 
$0
recovered when a subscriber replies to a no-reply@ address

Industry benchmark ranges from public subscription-churn studies.

How it works

Live in an afternoon. Not a quarter.

Resub sits on top of the Stripe account you already have. Three steps, and the next failed payment gets a conversation.

Step 01
S
Stripe account
Connected
synced
Connect Stripe

One OAuth click — about 10 minutes end to end. No code, no engineering ticket.

Step 02
Pause up to 30 days
Discount up to 20%
Downgrade to Essentials
Set your playbook

You decide exactly what the AI may offer. Four enforcement layers make the limits physical.

Step 03
E
Emma R. — saved
card updated · full price
+$564
Live on your dashboard
Watch saves land

Failed payments become conversations. Every recovered subscriber shows up as MRR.

Two products, one mission

Two channels. One recovery brain.

Email for reach, voice for the calls that close — lead with either. Same playbook, same guardrails, one shared brain.

Resub AI → Emma R. Recovered
Your FreshVitamins payment didn't go through — want a link to update your card?
It's a bit pricey right now, thinking of cancelling.
Totally understand — I can pause you for 30 days, no charge. Want me to?
Paused 30 days — subscriber saved
Core product

Email Conversation Agent

Two-way AI conversations after failed payments. When subscribers reply with objections, confusion, or cancellation requests, Resub answers — negotiating a save within the playbook you set, and executing it in Stripe.

$0.03
per conversation
~10min
setup to live
<60s
avg response
Explore the email agent
Where Resub fits

Your tools retry. Your team can't scale. Resub answers — at scale.

Sits on top of the dunning tool you already run — and picks up the moment a subscriber actually replies.

Dunning tools
Churn Buster, Gravy
Human team
In-house or outsourced
Recommended
Resub
AI, on your stack
Retries & dunning emails
Excellent
Manual
Via your tool
Answers the subscriber's reply
Routes to support
Yes — slowly
AI agent — <60s
Negotiates a save
Yes
In your playbook
Calls by phone
Manual dialing
AI voice — $0.20
Scales without hiring
Yes
Limited
Yes
Monthly cost
Varies
$1K–8K / mo
Free — $299 flat

Resub works alongside your existing dunning tool — not instead of it. Your tool handles retries. We handle replies.

Every failed payment is a conversation waiting to happen.

Your dunning tool retries the card. Resub has the conversation that saves the subscriber.

Free tier — no card requiredLive in ~10 minutes on StripeYou approve every offer